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Inbound Marketing Blog

 

Successful selling in a digital world

Posted by Andre' Savoie on Feb 23, 2011 9:24:32 AM

A new book from Andre’ Savoie

Even when I was in grade school, I wanted to be a writer. In high school I served as editor for the school paper and did a lot of writing including one story that won an award about Dale Brown, who was then the men’s basketball coach for LSU. I then spent my first 2 years in college as a journalism student before being advised to switch majors and try to get a “real job” by one of my professors.

Ever since then my writing “bug” has been satisfied by article writing, website content writing and even blogging. But about 6 months ago I was approached with an opportunity to co-author a book with 2 very good friends of mine in the sales training business. The idea was that I could contribute my experience in both sales and digital marketing to their proven system of sales training.

Today I’m pleased to announce the release of my first book, co-authored with Marvin & Donna Himel. The book is about a topic that is very near and dear to my heart because it’s something I’m working on every day – and that is how we can help salespeople do a better job of selling in an increasingly digital world.

New school meets old school

The premise of our new book is trying to help today’s sales people bridge the gap between keeping the “old school” selling techniques that still work and mixing them in with the newer digital tools such as social media. The first half of the book helps put the digital movement in perspective, and offers tips and advice for how to market yourself digitally with a website, blog or social sites such as Facebook and Twitter in an effective, professional manner. The second half of the book focuses on improving your traditional face to face selling skills based on the Tiger Quest sales system.

Marvin Himel is the creator of the Tiger Quest sales system which was started 9 years ago in Jacksonville, Florida. The Tiger Quest program has helped hundreds of salespeople improve their sales skills over the years and Marvin and Donna are genuine sales training experts.

A brief outline of the book contents:

  • Selling in a digital world as Social Media Goes “Mainstream”
  • Social Technology 101 for Salespeople
  • Integrating Online with Offline: Where Old School Meets New School
  • The Tiger Quest Sales System
  • Becoming A Trusted Advisor

Request a free copy

As part of our initial promotion of the book, I am giving away a free copy through March 15th. Simply email me andre@mywisconsultant.com with your details and we’ll get one out to you right away!

Topics: sales training, books, internet marketing

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